Rodrigo is Head of Content for Devoción’s Colombia operations and senior designer for Devoción’s USA operations. He handles creative direction and branding for both sides as well as sister brands like Café Veneto.
He has 10 years of specialty coffee industry experience with experience in both the marketing side and production at origin. He has spent the past 3 years in particular traveling to coffee farms across Colombia interviewing farmers and creating content for sustainability projects with a focus on improving producer quality through technical training.
“Through every dark night, there’s a bright day” – Tupac Shakur The major specialty coffee consumer markets have faced unique challenges during COVID-19, as we are being forced to change our business models on the fly to survive. The silver lining: the coffee industry is now innovating faster than ever before. Everything from sales to […]